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作为拥有K11 ARTMALL、K11 ATELIER、K11 ARTUS、ROSEWOOD、国际社区等多个业态场景在内的生活空间，壹云32品所带来的生活，是在杭州罕有的、建立在多维综合体业态以及新世界生态圈上的生活空间，是被一种生态所包裹的生活空间。

As a living space that includes multiple business scenarios such as K11 ARTMALL, K11 ATELIER, K11 ARTUS, ROSEWOOD, and international communities, the lifestyle brought by Yiyun 32 is a rare living space in Hangzhou, built on a multidimensional integrated business model and a new world ecosystem. It is a living space enveloped by an ecology.

❃新世界城市艺术中心 效果图

从功能业态上来看，壹云32品的城市底盘从物理形态上建构了涵盖购物中心、酒店、服务式公寓、裙楼商业、步行公园街区、写字楼以及与之相连的地铁、高铁等在内的资源配套群，这些配套的存在极大程度的提升了壹云32品可以在步行范围内享有的生活可能，超大规模和体量的运营业态宛如为居住者提供了全面生活服务的会客厅。

From the perspective of functional formats, the urban chassis of Yiyun 32 Pin has constructed a resource supporting group that includes shopping centers, hotels, serviced apartments, podium commercial buildings, pedestrian park blocks, office buildings, and connected subways, high-speed trains, etc. The existence of these supporting facilities greatly enhances the living possibilities that Yiyun 32 Pin can enjoy within walking range. The super large scale and volume of operating formats are like a reception room that provides comprehensive life services for residents.

❃壹云32品 效果图

无论是生活休闲、产业交流、商务会客，甚至是文化艺术类的活动等等，都能恰如其分的在“自己的家门口”尽情享用，在这样的环境生态下，人的生活就被完全释放，这种生活不再是“看身边有什么”，而是要看“自己当下渴望什么”，这种满足由心而生的自由，就是为居住者创造一种永远值得走出来的生活生态，在这种生活空间的体感和精神疆域将被无限放大。

Whether it's leisure activities, industry exchanges, business receptions, or even cultural and artistic events, they can all be enjoyed to the fullest at their doorstep. In such an environment and ecology, people's lives are completely released. This kind of life is no longer about "seeing what is around you", but about "what one desires in the present moment". This freedom born from the heart is to create a living ecology that is always worth walking out for residents. In this living space, the sense and spiritual realm will be infinitely enlarged.

❃壹云32品产品 实拍图

另一方面，多元化经营的物业形态也能够在这样的生态圈中形成两种相辅相成的运营效应：

On the other hand, diversified property management forms can also form two complementary operational effects in such an ecosystem:

一、多物业形态共同运营下的流量共享效应，即多样化的明星业态和高铁&地铁枢纽结合在一起，共享人群流量，进而赋能到每一种业态的长期运营之中。

1、 The flow sharing effect under the joint operation of multiple property forms, that is, the combination of diverse star formats and high-speed rail&subway hubs, sharing crowd flow and empowering the long-term operation of each format.

二、高阶资源的规模化效应，即K11 ARTMALL、K11 ARTUS、ROSEWOOD等业态可以承载城市主要的艺术类、文化类资源，这些资源在新世界城市艺术中心不再只是某个活动节点上的“快闪资源”，而是可以形成规模化的长期发展。因为这两种效应的存在，来自全球各地的优质、甚至是头部级别的服务品牌、服务资源及服务人才可以走进其中，用对他们而言值得走进去的平台，为新世界城市艺术中心丨壹云32品的居住者们提供超越寻常、但同时也能长久运营的服务和生活体验。

2、 The scale effect of high-order resources, such as K11 ARTMALL, K11 ARTUS, ROSEWOOD and other formats, can carry the main artistic and cultural resources of the city. These resources are no longer just "flash resources" at a certain activity node in the New World Urban Art Center, but can form a large-scale long-term development. Due to the existence of these two effects, high-quality and even top-level service brands, resources, and talents from all over the world can enter and provide residents of the New World City Art Center | Yiyun 32 with extraordinary but sustainable services and living experiences through platforms that are worth entering for them.

❃壹云32品产品 合成图

一面是始终值得走出来的生活舞台，一面是始终值得走进去的综合平台，二者合二为一，便会产生“金风玉露一相逢”且“人生悦事久长时”的生活故事。

On one hand, it is a life stage that is always worth stepping out of, and on the other hand, it is a comprehensive platform that is always worth stepping into. When the two are combined, it will create a life story of "meeting the golden wind and jade dew" and "enjoying life for a long time".

在日常生活中可以触碰到的生态圈，是一个由综合定位到空间设计，再到招商运营的完整故事，其中所有的参与者、开发者、运营者都是由新世界中国完成，因此初心所设想的高品质与奢华体验能够贯穿整个项目的生命周期，因此也具备把生活的惊喜变成日常、甚至变成其中所有参与者“经营习惯”的独特能力。

The ecosystem that can be touched in daily life is a complete story from comprehensive positioning to spatial design, and then to investment and operation. All participants, developers, and operators are completed by New World China, so the high-quality and luxurious experience envisioned by the original intention can run through the entire project lifecycle. Therefore, it also has the unique ability to turn the surprises of life into daily life, and even into the "business habits" of all participants.

❃新世界集团Victoria Dockside 实景图

在广州的凯旋新世界，作为早在2010年就定位为广州珠江新城核心区的高级居住区，新世界中国从设计之初就创造性的采用了大围合式的布局，并将社区的园林景观与商业形成了紧密的联系，让居住者归家的动线、欣赏景观的动线和商业生活的动线形成美好的交叠，而由于动线的重重交叠，对整个社区、尤其是商业的运营关系提出了极高的品质要求。在这一背景的挑战下，新世界形成了独特的解决方案：

In the triumphant New World in Guangzhou, as a high-level residential area positioned as the core area of the Pearl River New Town in Guangzhou as early as 2010, New World China has creatively adopted a large enclosed layout from the beginning of the design, and has formed a close connection between the community's garden landscape and business, so that the movement line of residents returning home, the movement line of enjoying the landscape and the movement line of business life form a beautiful overlap. Due to the multiple overlapping of the movement lines, the operation relationship of the whole community, especially the business, has put forward high quality requirements. Against this backdrop of challenges, the New World has developed unique solutions:

在日常所需的餐饮生活服务上，臻选高品质的商业品牌，例如OGGI的正宗意大利薄底Pizza、Costa咖啡、弎索的顶级鱼介串烧等，在兴趣爱好的品牌选择上，诸如The Shambles威士忌吧、知名红酒庄、高尔夫球用品专卖店等轻奢品牌店琳琅漫步，而对于整个街区高奢生活服务诉求，新世界中国利用自身全球高奢合作资源，引入法拉利、玛莎拉蒂等全球知名的高奢生活品牌……打造了闻名广州的广粤天地。

In terms of daily dining and lifestyle services, high-quality commercial brands are carefully selected, such as OGGI's authentic Italian thin bottomed pizza, Costa coffee, and Aso's top-notch fish skewers. In terms of brand selection for interests and hobbies, light luxury brand stores such as The Shambles whiskey bar, well-known red wine houses, and golf equipment specialty stores stroll around. For the demand for high luxury lifestyle services in the entire neighborhood, New World China has utilized its global high luxury cooperation resources to introduce globally renowned high luxury lifestyle brands such as Ferrari and Maserati... to create a well-known Guangzhou Guangdong world.

❃广粤天地 实拍图

在这里，新世界中国并没有将商业作为直接销售物业快速回笼资金，而是将生态圈内的各类资源引入其中进行整体运营，同时让整个优质生态圈带来的生活体验和整个社区的规划融合相成，进而实现“好的资源成就好的品质，好的品质吸引好的圈子，好的圈子吸引好的资源”的经营逻辑闭环，最终让凯旋新世界成为广州一众高阶住区中极具生活魅力，而非只有居住魅力的城市空间。

Here, New World China does not directly sell properties to quickly recoup funds, but instead introduces various resources within the ecosystem for overall operation. At the same time, it integrates the life experience brought by the entire high-quality ecosystem with the planning of the entire community, thereby achieving a closed-loop business logic of "good resources achieve good quality, good quality attracts good circles, and good circles attract good resources". Ultimately, it makes Kaixuan New World a highly attractive urban space among high-end residential areas in Guangzhou, not just residential charm.

❃广粤天地 实拍图

而在杭州新世界城市艺术中心丨壹云32品也将是如此，并且相比于凯旋新世界，其业态更为更富，商业与服务平台更加全面，而这样的平台将会是新世界生态圈更好的生长土壤，一个真正在城市核心区践行纯粹而高阶的生活蓝图，会为壹云32品带来超越想象的生活方式。

At the Hangzhou New World City Art Center, Yiyun 32 will also be like this, and compared to Triumph New World, its business format is richer, and its commercial and service platforms are more comprehensive. Such a platform will be a better growth soil for the New World ecosystem, a true implementation of a pure and advanced lifestyle blueprint in the core area of the city, and will bring Yiyun 32 a lifestyle beyond imagination.

新世界生态圈的综合生活区对一座城市的高净值、高品位人群拥有更出众的魔力，正如有人曾经说：“凯旋新世界的国际化是大家公认的，凯旋一期、三期和广粤公馆全部住满了外国友人，他们之中有中超的球星，教练组，有跨国公司的高管，使馆工作人员，国际学校老师，各国的生意人等等，如果你早上7点钟在这个小区楼下跑步，你会遇到几十个老外和一堆的菲佣聚在7、8辆国际学校校车门口送小孩”。

The comprehensive living area of the New World Ecological Circle has a more outstanding magic power for the high net worth and high-end population of a city. As someone once said, "The internationalization of Kaixuan New World is widely recognized. Kaixuan Phase 1, Phase 3, and Guangyue Mansion are all inhabited by foreign friends, including Chinese Super League stars, coaching staff, executives of multinational companies, embassy staff, international school teachers, business people from various countries, and so on. If you run downstairs in this community at 7 o'clock in the morning, you will encounter dozens of foreigners and a bunch of Filipino maids gathering at the entrance of 7-8 international school buses to deliver your children.

❃新世界生态圈

从生活的角度来看，新世界中国用高品质的开发、建设与运营建立了一个服务者和生活者们共聚的平台，而在这种充满生活气息的平台上，每个人都可以自由自在的选择自己向往的生活，每个人都可以准确的通过生活表达自己的兴趣爱好，人和人之间、人和生活之间展现出城市中少有的坦诚和简单，而这样的氛围也会慢慢勾起更多人心中所向往的生活。

From a life perspective, New World China has established a platform for service providers and residents to gather together through high-quality development, construction, and operation. On this platform full of life atmosphere, everyone can freely choose the life they aspire to, and accurately express their interests and hobbies through life. The honesty and simplicity between people and between people and life are rare in the city, and this atmosphere will gradually evoke more people's longing for life.

❃广粤天地 实拍图

同样，在新世界城市艺术中心丨壹云32品，咫尺西湖和钱塘江的核心地段只是一切生活开启的前提，其真正核心的价值在于整个生活区未来的生活想象，一条中央绿廊把购物中心、ROSEWOOD酒店、公寓、写字楼、商业街区以及国际社区空间配套链接在一起。

Similarly, in the New World City Art Center | Yiyun 32, the core area of West Lake and Qiantang River is just a prerequisite for all life to begin. Its true core value lies in the future life imagination of the entire living area, where a central green corridor connects shopping centers, ROSEWOOD hotels, apartments, office buildings, commercial districts, and international community spaces.

❃壹云32品产品 实拍图

在这里居住的所有动线都和这些业态发生自然而然的联系，而这些业态自身又会在新世界中国高品质的经营中体现出纯粹的、高阶的品质感，进而让每个进入其中的人都能找到自己想要的生活、自己喜欢的生活，或是休闲的、或是追求文化和艺术的、又或是向往国际化交流的……皆能在此找到，久而久之一个纯粹的生活圈子将会在这里诞生，而好的圈子本身又会激发整个片区内各个业态的经营品质，最终实现良好的可持续生长关系。

All the living routes here are naturally connected to these business formats, which in turn reflect a pure and high-end sense of quality in the high-quality management of New World China. This allows everyone who enters to find the life they want, the life they like, whether it is leisure, pursuing culture and art, or yearning for international exchange... All of these can be found here. Over time, a pure life circle will be born here, and a good circle itself will stimulate the quality of operation of various business formats in the entire area, ultimately achieving good sustainable growth relationships.

❃壹云32品产品 实拍图

壹云32品的存在，将为杭州高阶生活方式提供一种独特而全新的样本，它将让这里的每一位居住者都能在每一次归来或者出发的路途中偶遇惊喜，并把这样的生活转变成为每一个日常，每一个经得起品质考验的日常，每一个用热情的共聚勾起人们心中向往的日常。

The existence of Yiyun 32 products will provide a unique and brand new sample for the high-end lifestyle in Hangzhou. It will allow every resident here to encounter surprises on every return or departure journey, and transform such a life into every daily routine, every quality tested daily routine, and every passionate gathering that arouses people's longing in their hearts.

❃壹云32品产品 实拍图

在新世界城市艺术中心丨壹云32品的生活哲学中，又或者说在新世界生态圈加持的综合体生活空间内，人们可以用跨越时间周期的眼睛和心情，去期待每一天的生活，在这里K11 ARTMALL、K11 ATELIER、K11 ARTUS、ROSEWOOD、国际社区等多元化的物业型态在每一天，都能带来不一样的“一见钟情”，而这些每一天都充满新鲜惊喜的“一见钟情”终究编织成了贯穿时间长河的“长情相伴”。

In the life philosophy of Yiyun 32 in the New World Urban Art Center, or in the comprehensive living space supported by the New World ecosystem, people can look forward to every day's life with eyes and emotions that span time cycles. Here, diverse property types such as K11 ARTMALL, K11 ATELIER, K11 ARTUS, ROSEWOOD, and international communities can bring different "love at first sight" every day, and these "love at first sight" filled with fresh surprises are ultimately woven into a "long-lasting companionship" that runs through the river of time.

❃壹云32品产品 实拍图

在今天壹云32品所讲述的故事中，我们发现，无论故事从何而起，它总会回到有关生活、有关时间的美好旅程之上，这样的生态圈就是拥有这般神奇的魔力，无论你是怎样的身份，是在怎样的时间点，是从怎样的角度进入，你都会踏上这个生态圈通往美好的道路上，并开始探索把生活从“一见钟情”推向“长情相伴”的方向。

In the story told by Yiyun 32 today, we find that no matter where the story starts, it always returns to the beautiful journey of life and time. Such an ecosystem has such magical power. No matter what identity you are, at what time, or from what angle you enter, you will embark on the path to beauty in this ecosystem and begin to explore the direction of pushing life from "love at first sight" to "long-term companionship".